Tell them, my song.

Now it’s official: Microsoft enters the tablet market with OWN hardware.

And their take on the tablet computer actually IS innovative and they even sold one major design flaw that so far all tablets had in common: Typing on a tablet computer completely sucked because those things did not have a real keyboard. Now Microsoft integrated the keyboard into the tablet’s protection skin, which is ingeniously simple and yet totally cool.

The iPad and other tablets never worked for me. But those new Microsoft tablets could work for me.

Just visit Microsoft’s Surface webpage for me information:

http://www.microsoft.com/surface/en/us/default.aspx

Let’s sum up the WWDC 2012 Keynote real quick: We were shown a really beautiful but expensive new design master piece from Jonathan Yve, the new Retina MacBook Pro (without DVD or BluRay drive). If I had the money lying around, this would be a definite purchase for me.

Everything else presented in the keynote was, well, rather unexciting and basically just minor evolutionary developments. OS X Mountain Lion doesn’t bring anything on the table that will let the competition lose sleep. Not even the price tag of roughly 15 Euros – that’s what Microsoft will charge for Windows 8 when you buy a new PC now. Apple is playing the Me-Too-game here and Mountain Lion is not nearly as much a game changer – or controversial new software version – as Windows 8 is. Microsoft really breaks with tradition with Windows 8. Mountain Lion gives us a fistful of unimportant new mini applications that integrate with Apple’s iCloud. Sure, at 15 bucks upgrading is a no-brainer. On the other hand, this will be 15 bucks for a Service Pack. But that’s Apple and we’re used to that game now.

Personally, I don’t care for Apple iOS at all, but what they’ve shown were mostly implementations of their new corporate strategies and politics: Facebook integration, Twitter integration and, of course, the replacement of Google content with their own alternatives.

You could feel the absence of Steve Jobs throughout the entire keynote. Somehow, the presentations were less perfect and less convincing. Those were just shallow product presentations from an American mega-corporation.

The old magic was gone.